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  Global-5 Communications
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  Long, long ago when Matt Lauer looked a bit different, Global-5 was born  

As Global-5 Communications celebrates its 20th anniversary this year, it’s fun to look back at one of the company’s first big projects: Getting the AAA Top Cars list on NBC’s TODAY show in 1998.

That might seem like an unusual starting line. But, for us, it was a natural launch pad. Global-5 President and CEO Mary Hamill had just spent 18 years anchoring and reporting TV news. She knew how to generate positive media coverage. Co-founder Matt Hamill had been the National Advertising Director for AAA's Car & Travel magazine. He knew business and AAA.

The combination clicked! We were thrilled to see Matt Lauer — then on the verge of his long run as co-anchor — interact so well with our client. “It’s hard to believe that was back in 1998,” says Mary Hamill. “In many ways, it seems like only yesterday when Global-5 hit its stride on TODAY.”

Twenty years after our founding in 1996, media relations remains one of Global-5’s biggest successes. Our team of former journalists includes a Pulitzer finalist feature writer, a crisis certified Public Information Officer, media experts who work with the world’s leading brands, and national award-winning TV producers and videographers. We regularly manage major media events for transportation clients that generate millions of positive impressions and create receptive audiences for our projects.

In 2013, Global-5 was awarded the Public Relations Society of America’s Silver Anvil Award for the nation’s best media relations and integrated marketing for statewide 511 outreach.

We are proud to be celebrating 20 years…and really can’t wait for the next 20. We don’t know if Matt Lauer will still be hosting the TODAY show in 2036, but we plan to keep striding into the future, finding innovative ways to help our clients.

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