USDOT’s Intelligent Transportation Systems Joint Program Office


Global-5 is charged with developing and executing an all-encompassing communications plan filled with strategies and projects designed to elevate the visibility of the U.S. Department of Transportation (USDOT)’s Intelligent Transportation Systems Joint Program Office (ITS JPO). We work collaboratively with ITS JPO leadership to achieve the goals of their high-priority programs, such as accelerating the nationwide deployment of vehicle-to-everything (V2X) technology. Projects touch on all aspects of communications: branding and design; editorial by Global-5’s subject matter experts; media and public relations; video production; conference support; stakeholder collaboration; and much more.

  • Client: U.S. Department of Transportation’s (USDOT’s) Intelligent Transportation Systems Joint Program Office (ITS JPO)
  • Website:
  • Services: Strategic Communications Planning, Video Production, Graphic Design & Printing, Branding & Visual Identity Development, Photography, Subject Matter Expertise, Web Content & Design, Writing & Editing, Content Development, Thought Leadership Support, Media Relations & News Distribution, Electronic Media Kits, Conference Support, Exhibit Design & Logistical Planning, Stakeholder Engagement
  • Markets: Government, Transportation, Emerging Technology, Advocacy Groups, Industry Organizations, Research Institutions, Local & State Transportation Agencies


The ITS JPO challenges Global-5 to develop and implement ground-up communications efforts to both elevate the visibility of the organization and encourage the adoption of ITS technology that will improve safety and change the way society moves.



Global-5 was tasked with designing a cost-efficient, reusable trade show exhibit that captures the many key messages of ITS JPO. We responded with an eye-catching modular display that can be reconfigured to fit the available space. The full exhibit made its grand debut at the 2024 ITS America Conference & Expo.


Harnessing the power of video is high on ITS JPO’s list of priorities. Global-5 set about producing videos that summarize the organization’s high-priority programs, promote high-profile events, and persuade audiences to embrace the concept of vehicle-to-everything technology. We wrote the scripts, designed the storyboards, and managed the interviews and shoots that resulted in both finished video and elements for media usage.


Global-5 brought ITS JPO media relations to new heights with the addition of a newsroom on the organization’s website. The newsroom houses an ever-expanding list of topic-specific media kits for reporters plus outreach toolkits for public information officers. Each kit is chock full of the information and assets that reporters need to file their stories: news releases, backgrounders, and visual elements such as soundbites and b-roll.


Global-5’s subject matter experts draw on their mastery of complex topics and language skills to produce easy-to-understand content for all ITS JPO audiences. Our work emphasizes the many benefits of adopting vehicle-to-everything technology by offering real-life examples that result in improved transportation safety and efficiency.

Project Videos

USDOT Announces Draft National V2X Deployment Plan